Anyone can run ads. Bajco builds campaigns that target the right people, carry the right message, and generate returns you can measure — then improves them every week.
Broad targeting, generic creative, and no conversion tracking is how most ad accounts bleed money. Without a structured approach to audience, message, and measurement, increasing budget just means losing more.
Lead gen, sales, or awareness — the campaign structure and KPIs are built around your specific goal.
Audience segmentation, retargeting logic, and creative matched to where someone is in the buying journey.
Weekly bid adjustments, creative testing, and audience refinements — so the account gets more efficient over time.
Keyword strategy, ad copy, bidding structure, and conversion tracking — built to capture demand at the moment it exists.
Audience-first campaigns across the platforms where your buyers spend time, with creative and targeting built for each one.
Awareness and re-engagement campaigns that keep your brand visible and bring back visitors who didn’t convert the first time.
Ad-matched landing pages designed to convert the traffic you’re paying for — not dump visitors onto a generic homepage.
Spend, impressions, clicks, conversions, cost per lead, and ROAS — reviewed weekly with transparent reporting and clear next actions.
Whether you’re starting from scratch or looking to get more from what you already have — let’s figure out the right next step together.
Tell us about your goals and challenges. Book a call to discover how far your business can go and how to get there fast.
Campaign strategy, ad creative, audience targeting, platform management, and performance reporting — across Google, Meta, and other paid channels depending on where your audience actually is. We build, launch, and optimize campaigns rather than just spending your budget against a template.
Google Ads and Meta (Facebook/Instagram) primarily, with platform choice driven by where your target audience actually spends time and makes buying decisions, not a default package applied to every client. Running ads where your audience isn’t looking wastes budget regardless of how good the creative is.
It depends on your industry, competition, and goals — a lead-gen B2B campaign and an e-commerce push have very different budget requirements. We start with an assessment of your market and objectives, then recommend a budget range instead of a one-size-fits-all number.
Unlike SEO, paid advertising can start driving traffic and leads within days of launch since you’re buying placement rather than earning it. That said, the first 2-4 weeks are typically a testing phase — optimizing targeting, creative, and bidding before performance stabilizes.
Yes. We handle copywriting, ad design, and creative testing, then review it with you before anything goes live. You’re not left writing your own headlines or sourcing your own images.
Performance is tracked against the metrics that actually matter for your goals — cost per lead, cost per acquisition, return on ad spend — not vanity metrics like impressions or clicks alone. You get reporting that ties spend directly to outcomes.
We start with an audit of your existing campaigns to see what’s working and what’s wasting spend, so we build on what’s already performing instead of scrapping everything and starting from scratch.
Ongoing. Paid campaigns need continuous optimization — bid adjustments, creative refreshes, audience refinement — to keep performance from degrading over time. Most clients run this as a monthly retainer rather than a set-and-forget launch.